Presentations ::

Sally Schmidt has made more than 250 presentations at legal industry conferences in the U.S. and internationally:
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"Improving Your Value and Professionalism," Legal Marketing Association Southwest Chapter, Phoenix, AZ (February 29, 2008)

"Live Interview on Law Firm Marketing Planning" (January 9, 2008)
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"Strategies for Obtaining and Retaining Clients in the Legal Industry," Microsoft Dynamics CRM Webinar (December 11, 2007)

"Positioning Yourself and Your Practice Area," American Lawyer Media Webinar (November 6, 2007)

"The Art of Ethical Marketing," Arkansas Bar Association Annual Meeting, Hot Springs, AR  (June 7, 2007)

"Marketing and the Legal Profession," State Bar of South Dakota’s Spring Meeting, Scottsdale, AZ (March 12, 2007)

"Maximizing Your Effectiveness as a Legal Marketer," Minnesota Legal Marketing Association Board, Minneapolis, MN (December 14, 2006)

"Sales/Business Development," Delaware Valley Law Firm Marketing Group meeting, Philadelphia, PA (November 28, 2006)

"Generational Marketing: The New Rainmaker," Association of Legal Administrators’ Regions 5 & 6 Educational Conference, Palm Springs, CA (September 15, 2006)

"Transitioning Your Client Relationships," Greater Los Angeles ALA Chapter, Los Angeles, CA (August 10, 2006)

"Transitioning Your Client Relationships: Key Steps for a Smooth Succession," LMA Los Angeles Chapter, Los Angeles, CA (August 10, 2006)

"Career Development for the Legal Marketer," LMA Southeast Chapter Citygroup Series, Miami, FL (August 7, 2006)

"Skills, Salaries and Opportunities for Legal Marketing/PR Positions," Law Journal Newsletter Webinar (June 20, 2006)

"Ask the Experts," Association of Legal Administrators 2006 Annual Conference (panelist), Montreal, Quebec (May 3, 2006)

"Breaking Through the Barriers: Building a Sales Culture," Association of Legal Administrators 2006 Annual Conference (panelist), Montreal, Quebec (May 2, 2006)

"Marketing v. Mother Nature," Legal Marketing Association 2006 Annual Conference, Chicago, IL (March 10, 2006)

"Fast Forward: An Integrated Business Development Program," Legal Marketing Association 2006 Annual Conference (panelist), Chicago, IL (March 9, 2006)

"Hiring & Recruiting: The Road Map to the Perfect Match," 2006 Marketing Partner Forum (panelist), Biscayne, FL (January 20, 2006)

"Generational Marketing: The New Rainmaker," Association of Legal Administrators’ Region 3 Educational Conference, Minneapolis, MN (October 8, 2005)

"Innovative Marketing Ideas," Association of Legal Administrators’ Region 3 Educational Conference, Minneapolis, MN (October 8, 2005)

"Designing an Effective Research Project," ALM Webinar (September 26, 2005)

"The Relationship, Revenue and Referral Recipe," Meritas Marketing Summit, Minneapolis, MN (September 9, 2005)

"LMA Roles Compensation Survey 2005," Southern California Legal Marketing Association, Dana Point, CA (August 10, 2005)

"Trends in Law Firm Marketing," Rochester ALA meeting, Rochester, NY (April 13, 2005)

"A Case Study in Market Research," Legal Marketing Association 2005 Annual Conference, Phoenix, AZ (April 8, 2005)

"Developing and Maintaining Client Relationships," Hennepin County Bar Association Family Law Section, Minneapolis, MN (March 9, 2005)

"Gaining Partner Buy-In," Association for Accounting Marketing Minnesota Chapter, Bloomington, MN (March 8, 2005)

"How to Determine What, and Who, Is Essential for Long-term Success," IOMA Teleseminar, New York, NY (February 24, 2005)

"Marketing to Emerging Growth Companies & Medium Size Businesses," 2005 Marketing Partner Forum, North San Diego, CA (January 20, 2005)

"Marketing Strategies for Attracting the Ideal Client," 2004 Autumn Alumni CLE Symposium, Hamline University, St. Paul, MN (October 8, 2004)

"50 Ideas in 50 Minutes: Successful Marketing Initiatives to Take and Implement Today," Minnesota Legal Marketing Association, Minneapolis, MN (October 6, 2004)

"Connecting Your Firm to the Outside World," Wisconsin Association of Legal Administrators Fall 2004 Workshop, Oconomowoc, WI (September 21, 2004)

"Practice Group or Niche Marketing: Developing Strategies & Plans\r\n," Legal Marketing Association Atlanta, Atlanta, GA (September 15, 2004)

"Practice Group or Niche Marketing: Developing Strategies & Plans," Legal Marketing Association Birmingham, Birmingham, AL (September 14, 2004)

"Strategies to Enhance Your Department, Responsibility and Value," Legal Marketing Association Chicago Chapter, Chicago, IL (August 23, 2004)

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