Schmidt Marketing


Sally Schmidt has made more than 250 presentations at legal industry conferences in the U.S. and internationally:
View Testimonials

"Four Things Your Firm Can Do to Bring in More Business," 2015 ALA Annual Conference (May 19, 2015)

"The End of Marketing as We Know It: Social Media, Branding, and Reputation in the Modern Marketplace," IADC/FDCC Joint Law Firm Management Conference (May 14, 2015)

"Big Ideas from Not-so-big Law Firms: Case Studies From Mid-sized Firms," 2015 LMA Annual Conference (April 14, 2015)

"Ethical Marketing and Client Relations," Attorney Protective Webinar (November 18, 2014)

"How to be an Effective Business Development Coach," LMA Southeastern Chapter (August 21, 2014)

"Moderator, Law Firm Leadership Breakfast Meeting," ALA Cleveland Chapter (May 13, 2014)

"Redefining Thought Leadership: Using Content to Start Conversations," 2014 LMA Annual Conference (April 4, 2014)

"Ethical Marketing and Client Relations," Attorney Protective Webinar (September 24, 2013)

“Understanding the Key Differences Between Business Development and Marketing,” LMA Charlotte City Group (January 10, 2013)

"Marketing on a Shoestring Budget," ALA Webinar (October 17, 2012)

"Identifying and Organizing Around Core Clients and Industries," ALA Charlotte and LMA Southeastern Chapter Charlotte City Group (June 20, 2012)

"Making Your Mark without Breaking Your Budget: Effective and Cost-effective Marketing and Business Development," and "ERM, CRM, OMG - Making Sense of Electronic Marketing Mania," ALA 2012 Annual Conference (April 24, 2012)

"The Direction of the Legal Marketing Profession and Strategies to Enhance Your Department, Responsibilities, and Value," LMA Ohio Chapter (October 18, 2011)

"Social Media," ALA Combined Regions 3 & 4 Conference (September 16, 2011)

"Identifying and Organizing Around Core Clients and Industries," LMA Southeastern Chapter Programs (August 17 & 18, 2011)

"Enhancing Your Success Rate with RFPs and Pitches," International Alliance of Law Firms Annual General Meeting (May 26, 2011)

"Strategies for Enhancing Your Responsibilities and Value," LMA Atlanta Chapter Lunch Event (February 10, 2011)

"Business Development," ALA 2010 Intellectual Property Retreat (October 14, 2010)

"Strategies to Enhance Your Department, Responsibilities and Value," 2010 LMA Southeastern Chapter Mini-Conference (September 24, 2010)

"Client Relations - Your Front Line Role Webinar," Attorney Protective-Sponsored Presentation (June 1, 2010)
View as PDF

“Marketing on a Shoestring Budget,” ALA 29th Annual Educational Conference and Exposition (May 5, 2010)

“Client Identification, Development & Retention," Texas Women Lawyers CLE (February 19, 2010)

“Business Development: Shifting the Organizational Model for Results,” Shift Worldwide Virtual Panel Discussion (December 3, 2009)

"Strategies to Advance in the Profession and in Your Firm,” Legal Marketing Association Metro-Philadelphia Chapter (September 17, 2009)

“Positioning Yourself for Today and Tomorrow,” Legal Marketing Association Careers in Transition group (July 22, 2009)

"Exploiting the Collective Alliance," Law Firm Alliance\r\n (May 1, 2009)

“Getting Hired and Expanding the Relationship,” ABA Litigation Section\r\n (April 30, 2009)

"Taking Coaching to the Next Level," Legal Marketing Association Annual Meeting (April 3, 2009)

“Managing Your Career During Economic Instability,” Legal Marketing Association Webinar Series (February 4, 2009)

“Establishing & Maintaining Client Relationships: The Female Perspective,” Minnesota State Bar Association’s Women in the Legal Profession Committee, Minneapolis, MN (February 4, 2009)

"Developing Client Relationships for Any Size Firm," Hennepin County Bar Association, Minneapolis, MN (December 5, 2008)

“Effective Marketing Strategies for Law Firms,” Wisconsin ALA Annual Conference, Pewaukee, WI (October 9, 2008)

“Ask the Experts,” ALM CMO Forum, New York, NY (September 17, 2008)

"Rainmaking Begins at Home: How to Sell Yourself and Your Skills More Effectively to Clients and Within Your Firm," ALA Pudget Sound Chapter (August 12, 2008)

"Industry and Niche Marketing," Northwest Chapter of the Legal Marketing Association, Seattle, WA (May 6, 2008)

1 | 2 | 3 | 4 | 5 | 6 | next »